Sustainability - FAQs

Sustainability is the ability to meet the demands of delivering products and services now, without compromising the future of our natural resources and the demands of future generations. Generally, the term sustainability relates to the integration of economic, social and environmental concerns. It requires a collective effort of individuals, organisations and governments to protect and grow our natural resources; rather than deplete or permanently damage them.

 

Paper is made from wood, a completely renewable resource, and is therefore inherently sustainable. For paper to be considered sustainable, it must be made from wood sourced from responsible forests; meaning managed plantations and non-old growth forests where trees are replanted after felling. The wood is then converted into pulp and eventually paper. To complete this process, paper mills need to minimise their use of energy, chemicals and water and ensure that they adopt sound practices with renewable energy policies.

Environmental sustainability is as much about energy, water and air as it is about paper fibre. The paper industry, including forestry, pulp providers, paper mills, merchants and printers are working together to reduce its total environmental impact.

 

Yes, paper is made from organic material ie wood, a completely renewable resource. For paper to be considered sustainable, it must be made from wood sourced from responsible forests. Today's standard in the forestry inductry is high. Managed plantations and non-old growth forests continuously replant trees after felling. As young trees grow, they produce oxygen and absorb carbon from the atmosphere. The wood waste (such as wood chips and sawdust) left behind from timber manufacturing, is converted into pulp and eventually paper (see ´How can paper be sustainable?´).

Currently, there are several reputable third-party organisations that have strict programs in place for the verification and certification of wood sources. These organisations, including Forest Stewardship Council and the Programme for the Endorsement of Forest Certification, work with wood suppliers around the world to ensure strict guidelines are met to monitor and protect the economic, social and environmental factors surrounding the supply of wood products. Principles and guidelines are applied throughout the entire lifecycle of wood products;from plantations, to manufacturing, to end production of the product. Certifications are then given to products, including paper, that meet these requirements.

 
A carbon footprint is a measure of the impact of activities by organisations and individuals on the environment. It measures the greenhouse gases (carbon emissions) produced through the burning of fossil fuels for electricity, manufacturing and transportation. It is measured in units of tonnes/ kg of carbon dioxide.

 
Windpower refers to the use of wind-generated electricity.  Wind energy is emission free and completely renewable.  This form of electricity is generated by resources that produce little or no pollution.

 

Carbon neutral is net zero carbon emissions that are balanced by offsetting the measured amount of carbon released into the atmosphere by verifiable credits (see What is a carbon footprint?).

As our everyday activities produce carbon dioxide emissions, programs and initiatives have been put in place by organisations (and individuals) to reduce, offset and manage greenhouse gases; whilst restoring natural resources. An offset is an initiative that funds equivalent carbon savings that are verifiable and traceable to ensure efficacy.

For example, in 2007 Mohawk Paper  joined the EPA Climate Leaders program that requires its members to measure the greenhouse gases they produce, and develop plans to reduce them over a five-year period. To do this, Mohawk Paper have applied practices that reduce their energy consumption, and offset them by purchasing verified emission reduction credits (VERs) that fund beneficial, emission-free energy projects such as wind farms. This results in their ability to produce carbon neutral papers, such as Expression Super Smooth, Concept Vellum, Cambric Linen and Enhance Silk stocked by K.W.Doggett Fine Paper. Since this time, we've had numerous products become carbon neutral and each paper has its own story.

 

Carbon neutral paper means the paper has been manufactured by a paper mill that has programs in place to measure, minimise and/or offset all of their carbon emissions to a rating of zero. K.W.Doggett Fine Paper offer a selection of carbon neutral made papers, including Expression Super Smooth, Concept Vellum, Cambric Linen, Enhance Silk, Conqueror, KaskadSaxton, Tablex and Impact. As an example, Impact is manufactured carbon neutral and delivered to K.W.Doggett Fine Paper warehouses nationally (see What is carbon neutral?).

 

Yes, for some paper products we can, but not all. Please enquire with your fine paper specialist before you purchase to determine whether that paper has a full life cycle analysis.

 
An easy way to demonstrate to your customers that you are printing on carbon neutral paper, is by using our 'Paper Made Carbon Neutral' or ´Certified Carbon Neutral´ logo. It's important that we provide your customers with the most appropriate information about your job as 'carbon neutral' logos can be misleading, meaning they imply that the entire print and delivery process is carbon neutral. For example, while the job may have been printed on carbon neutral paper, the print and delivery process may not be. We can also provide you with on-product claims or statements such as 'Printed on paper that has [been manufactured to be carbon neutral]' or '[been carbon offset]'.

For further information, contact your fine paper specialist or the Victorian marketing department.


 

Currently, there are several reputable third-party organisations that have strict programs in place for the verification and certification of wood sources. These organisations work with wood suppliers around the world to ensure strict guidelines are met to monitor and protect the economic, social and environmental factors surrounding the supply of wood products.

These organisations, including the Forest Stewardship Council and the Programme for the Endorsement of Forest Certification, apply these principles and guidelines throughout the entire lifecycle of wood products; from plantation, to manufacturing, to end production of the product. Certifications are then given to products, including paper, that meet these requirements.

 
Currently, there are several reputable third-party organisations that have strict programs in place for the verification and certification of wood sources. These organisations work with wood suppliers around the world to ensure strict guidelines are met to monitor and protect the economic, social and environmental factors surrounding the supply of wood products.

These organisations, including the Forest Stewardship Council and the Programme for the Endorsement of Forestry Certification apply these principles and guidelines throughout the entire lifecycle of wood products; from plantation, to manufacturing, to end production of the product. Certifications are then given to products including paper, that meet these requirements.
 
Currently, there are several reputable third-party organisations that have strict programs in place for the verification and certification of wood sources. These organisations work with wood suppliers around the world to ensure strict guidelines are met to monitor and protect the economic, social and environmental factors surrounding the supply of wood products.

These organisations, including the Forest Stewardship Council and the Programme for the Endorsement of Forest Certification, apply these principles and guidelines throughout the entire lifecycle of wood products; from plantation, to manufacturing, to end production of the product. Certifications are then given to products, including paper, that meet these requirements.
 

The purpose of a Chain of Custody is to enable the end-user to trace the origins of wood products back to their original source. 

Organisations like the FSC and PEFC adopt a Chain of Custody principle for the certification of the products that they endorse. This means that the certification must be applied throughout the entire lifecycle of the product; from plantation to paper manufacturer, to merchant and printer. If any of these parties do not hold the certification, then the product is not recognised as a fully certified product by the authorising group.

 
If the paper product you have chosen is certified under the FSC or PEFC schemes then you are eligible to use the appropriate logo on your print job.

Both the FSC and PEFC logos are trademarked to maintain the integrity of these groups and the products that they endorse. Accredited printers may use the authorising logo on their print job once they have applied for permission from the appropriate organisation. Approval for logo usage is straight forward and takes up to 24 hours to complete. Applications must be submitted for each individual print job.

 

K.W.Doggett Fine Paper’s 'Responsible Forestry Practices' logo is available for use on your print job for products that meet or exceed legal requirements for wood procurement.

The ‘Responsible Forestry Practices’ logo is the property of K.W.Doggett Fine Paper and may
only be used on eligible products. Check inside the product swatch cover, or download the
appropriate Product Profile from our Paper Range to determine if your selected product is eligible
to use this logo.

 

'Mix' or ‘Mixed Sources’ means that the wood fibre used in the papers manufacture comes from a variety of responsible sources, not just those that are certified by the Forest Stewardship Council. As a consumer, you can still be assured that ‘FSC Mix' products are 100% compliant with standards that ensure responsible practices are maintained throughout the pape'rs manufacture.

1. FSC Mix means that the wood has come from a combinationof FSC certified forests, FSC controlled wood or eligible recycled fibre.

2. FSC controlled wood standards require that the following sources of wood are not included in the product:

  • Illegally harvested wood;
  • Wood harvested that violates traditional and civil right;
  • Wood harvested in forests with high conservation values (areas particularly worthy of protection;
  • Wood harvested from areas where genetically modified trees are planted.

 

Yes, additional information about FSC may accompany the FSC logo; however this must also be approved by your certification body (CB). In referring to FSC or to FSC certified products, the preferred term is “responsible”, e.g. “responsible forestry” not “sustainable forestry”.

For assistance in writing an environmental tagline, please contact your K.W.Doggett Fine Paper specialist.

 
Recycled paper is manufactured from previously used paper and packaging that is collected and re-pulped to create waste fibre that can be re-manufactured into new paper. There are two types of waste fibres available, post consumer waste fibre and pre-consumer waste fibre:

Post Consumer Waste Fibre (PCW) is considered the truest form of recycled fibre, as it is manufactured from paper that has been recovered from consumer use, such as households and businesses. As the original paper has often been printed on, it needs to be de-inked (colour and ink removed using a chemical ink process) before it can be re-produced into paper again.

Pre-Consumer Waste Fibre is manufactured from a paper mill's off cuts and waste and printers trimmings. As the original paper has not been printed on, it does not require de-inking.

 
The main benefits of recycled paper are that it is manufactured from used paper and packaging, that when disposed of, would normally go to landfill. Landfill is one of the largest sources of carbon emissions  (see What is a carbon footprint?).

 

Virgin tree fibre will always be needed for paper making. Over time, paper that is continually recycled leads to a break down in the fibre it contains. This means that the fibres become too fragile to reproduce and virgin fibre must be introduced into the process, to maintain the strength and quality of the fibre.

 
There are several reasons why manufacturers do not recycle all paper. In summary:

Demand
  • There is not enough recycled waste paper to meet the world’s paper demands.
  • There are not enough de-inking plants around the world to satisfy the requirements. Whilst de-inking is still less energy intensive than turning virgin wood into pulp, it still requires a large chemical and energy output.
Economic and Environmental
  • High transportation requirements (small waste pick-ups) can lead to higher carbon emissions and higher economical costs.
  • It can be difficult to trace the collected product and where it was originally made; therefore the product may not meet the paper manufacturers environmental requirements.
Quality
  • Over time, paper that is continually recycled leads to a break down in the fibre it contains. This means that the fibres become too fragile to reproduce and virgin fibre must be used.
 

Australians gneerally use around 3.5 millions tonnes of paper every year. Just under half of this, around 1.6 million tonnes of waste paper, is collected each year. Roughly two-thirds of the waste paper collected is from boxes, cartons and other forms of packing paper. Almost one-third of the waste is from old newspapers alone.

Collecting this paper saves the cities and towns we live in about $80 million per year in reduced rubbish disposal costs. Like to know more? Visit the Packaging Council of Australia website.

 

These days, you should expect similar results from recycled papers as you do from virgin fibre papers. This is because many of the recycled paper manufacturers now offer bright white, clean papers. Traditionally, recycled ‘looking’ grades are also still available. Which one you choose simply depends on the look you prefer for your job.

Uncoated papers
100% post consumer waste recycled papers generally have a subtle vellum/offset finish, rather than a super smooth finish eg. ImpactEnvirocare 100% Recycled and Conqueror 100% Recycled. Papers that are made with a combination of both recycled and virgin pulp are available in a range of finishes eg. Expression Super SmoothCambric Linen, and Keaykolour Recycled.

Coated papers
Coated papers made from recycled content are identical to their virgin fibre counterparts eg. Maine Recycled Gloss A2+ and Maine Recycled Silk A2+.

 
The Forest Stewardship Council's mission is to promote responsible use of the world’s forests. Therefore, it makes sense that they can, and do, endorse the use of recycled papers.

FSC certification for recycled papers only applies to those that use 100% post consumer waste.

 
Generally, choosing between recycled and certified papers depends on what you prefer, and which is most suitable for your print job. Both recycled and certified papers have their advantages and disadvantages, and there are strong arguments for both.

Recycled paper requires less energy to convert paper into pulp than wood. It also reduces waste that would otherwise go to landfill. However, manufacturing recycled paper uses intensive chemical processes and requires extensive transportation for the waste paper to be delivered to de-inking plants. Often, waste paper is sent to overseas de-inking plants and then shipped back to paper manufacturers to be re-converted into paper.
Certified virgin fibre papers on the other hand, usually source pulp from one or two standard locations; therefore reducing transportation requirements. Specifying certified wood products also increases demand for responsible forestry. Responsible forestry plantations and re-planting programs can also increase carbon 'locking' or sequestration.

When making your decision, it is important to also look at the types of energy used to produce the paper. Some companies use coal fired energy (which has a negative impact on our environment), while others will utilise renewable energy.

We recommend that you contact your K.W. Doggett Fine Paper specialist to find out more about which paper best suits your requirements. They will be able to advise you about the manufacturing processes used to produce chosen stock and what accreditations and certifications are available.